Messaging Beginner is the first stop for all marketers who plan to use Cheetah Messaging to build and launch email campaigns.
Once you master the basics, step up to the next level with Messaging Intermediate, from the menu on the left, to make your emails work harder for you.
TIP: Use your browser search function (Control + F or Command + F) to search for keywords that you are looking for enablement on. You can expand each playlist title below to view the names of videos found in each one.
Table of Contents
Content Designer
- An overview of the content designer
- Create a new campaign using content designer
- Add pre-header text using content designer
- Add a logo using content designer
- Add a social block using content designer
- Add Tabs using content designer
- Add dynamic content using content designer
- Add heading using content designer
- Add a button using content designer
- Add a footer using content designer
- Review a campaign using content designer
- Add an opt-out message using content designer
Customize Content
- Create content for a campaign using an existing design
- Add & customize a menu using content designer
- Add & customize icons using content designer
- Modify an image using content designer
- Add GIFS and stickers using content designer
Import and Export Data
- Import data
- Export data
Filters
- Introduction to filters
- Create a basic filter with demographic criteria
- Create a basic filter with activity criteria
- Logical operators in filters
- Reorder filter criteria for efficiency
- Preview a filter and view cross tabs
- Use dates in filters
- Group criteria to create a complex filter
Create a Campaign
- What is a campaign?
- Upload assets for campaign creation
- Configure the campaign setup tab
- Edit HTML campaign content
- Edit plain text content in a campaign
- Review a campaign: Proofing and Auditing
- Launch a campaign
Reusable Items
- Create Reusable Items
- Opt-out Messages
- Content Blocks
- Proofing Groups
- Seed Lists
- More Reusable Items: AutoReply Handler, Autoforward Handler, and Exclusion List
Reports
- Goal sets
- View campaign reports
- Download and share campaign reports
- Schedule report updates
SMS Campaigns
- Introduction to SMS campaign
- Create a promotional SMS campaign
- Create a keyword group for SMS
- Create a triggered SMS campaign
Triggered Campaigns
- Introduction to triggered campaigns
- Create a date triggered campaign
- Configure an event triggered campaign
- Schedule a triggered campaign
- Proof and launch a triggered campaign
- Update a launched campaign
Metadata and Link Tracking
- Track links in an email campaign
- The link library
- Edit link URLS for a launched campaign
- Use metadata and Link tracking together
Messaging: Content Designer
Learn how to create an email campaign in Messaging, from uploading creative assets, to testing and launching.
Messaging: Customize Content
Learn how to customize campaign content using content designer in Messaging.
Messaging: Import and Export Data
Learn how to import and export data out of your Messaging database.
Messaging: Filters
Learn how to create filters that target an audience from your Messaging database.
Messaging: Create a Campaign
Learn how to create an email campaign, from uploading creative assets, to testing and launching.
Messaging: Reusable Items
Learn now to create different types of reusable items in Messaging.
Messaging: Reports
Learn how to access and view different reports in Messaging.
Messaging: SMS Campaigns
Set your focus on mobile campaigns to enhance your overall marketing strategy. Build effective text messages, and create meaningful campaigns designed to reach customers right where they are, at any time in Messaging.
Messaging: Triggered Campaigns
Learn to create date and event triggered campaigns, including how to schedule, proof and update them after launch in Messaging.
Messaging: Metadata and Link Tracking
Learn how Metadata and Link tracking work in Messaging.